'24,' 'Prison Break' latest missteps with TV reboots
Fox has been
especially aggressive in this regard, seeing such commodities as the
solution to a marketing problem. Like the network's adaptations of the
movies "Lethal Weapon" and "The Exorcist," "24" and "Prison Break" came
armed with a pre-sold audience and plenty of name recognition -- a
benefit not to be sniffed at in an age of media abundance.
As
with Fox's year-ago revival of "The X-Files," however, the actual
product left much to be desired. And while each project's history played
a role in drumming up media attention and viewer sampling, the results
appeared blunted in part by, for many, creative disappointment after the
initial rush.
The
two current shows actually followed different blueprints. "24" sought
to reboot the franchise with a new central figure, played by Corey
Hawkins, offering some callbacks to the original (welcome back, Carlos
Bernard as Tony Almeida) while essentially functioning as an origin
story on the character's journey from war hero to counter-terrorism
agent.
"Prison Break," by contrast,
followed a model closer to Netflix's "Full House" and "The Gilmore
Girls" revivals by reassembling the cast, thrusting them into a new
adventure that quickly fell apart dramatically because of its silliness.
What
both programs have demonstrated is that the thrill associated with
hearing those first strains of the theme music again can dissipate
quickly when the show falls short of expectations.
While
it's a bit too early to draw any serious conclusions about "Prison
Break," "24's" trajectory lends support to the notion that the show
misfired. After an inflated 17.6 million viewers following the Super
Bowl, the thriller dropped to a respectable 6.2 million in same-day
viewing, per Nielsen, for its time-period debut.
Since
then, though, "24" has fumbled that kickoff: The audience has drifted
downward, to about 3.3 million for its most recent outings, with a
similar decline among key demographics.
Last month, a Fox executive admitted to being "a little sad" about the program's performance, telling Deadline
that its renewal prospects would have to wait until the network sees
all its new-series development before setting its fall schedule in May.
Hawkins
wasn't the problem, and the idea of seeking to energize "24" with new
blood appeared to be a sound one. The real lesson to be derived from
both exercises is there's no substitute for quality execution, and
absurd situations and lackluster writing made it feel as if the scripts
were secondary to putting the familiar elements in place.
How
the networks apply recent experience to future reboots remains to be
seen. But as with "24," in TV, the clock is always ticking.
"24: Legacy" concludes its season April 18 at 8 p.m. on Fox.
POSTED BY:OPUOMONI PRIYE
DATE:04/17/2017
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